Virgin Voyages Bottles the “Scent of Scarlet Lady” for New Limited-Edition Fragrance: Ship No. 1.
As a nod to the classic perfume ads, Virgin Voyages announces the release of Ship No. 1, the “signature scent of Scarlet Lady” with a video, featuring Sir Richard Branson.
Created by Air Aroma, “Ship No. 1” embraces the marine and aromatic freshness of sea lavender, contrasted with the warmth of sun-kissed wood from a fig tree. Transport yourself into a vacation mindset all year long with the signature smell of the sea, salt in the air and sun on your skin feeling that is evoked by this new fragrance.
The scent will be infused throughout Scarlet Lady, but before the ship sets sail, you can purchase a bottle of Ship No. 1 exclusively on itsmellslikeship.com.
Virgin Voyages’ Ship No. 1 is $50 for a 100ml bottle and available. All net-proceeds will be donated to ocean conservation non-profit foundation, Ocean Unite. Proceeds are in support of the 30X30 initiative, which aims to safeguard at least 30% of the world’s oceans by 2030 through a network of highly protected marine areas.