Ambassador Cruise Line Partners With Marine Conservation Charity ORCA And Launches First Cruise “Anti-whaling” Campaign

Ambience - Ambassador Cruise LineAmbassador Cruise Line has announced today its partnership with marine conservation charity, ORCA*. The partnership includes the launch of the first ever cruise line “Anti-Whaling campaign”.

Christian Verhounig, Chief Executive Officer at Ambassador Cruise Line has formally written to the Faroese Prime Minister, Bárður á Steig Nielsen, stating that if there are recurring incidents of the dolphin hunt that took place in September 2021, he will reconsider the cruise lines position and planned three future sailings to the Islands.

Ambassador will also be monitoring the outcome of the review planned to be undertaken by the Faroes Government with respect to their Commercial Whaling policy and will reserve the right to cancel such ports of call if it is deemed that activity in the destination contradicts the cruise line’s pledge.

Christian Verhounig, said, “We at Ambassador feel incredibly passionate about supporting this cause. This joined up approach with ORCA demonstrates our committed action in addressing this issue of unnecessary dolphin hunts and commercial whaling and to encourage change.

“This approach has been developed taking expert advice from our new partner, ORCA who we are extremely proud to be working with, and from other global experts. We are particularly confident that this represents the best approach to maximise the impact and we hope our campaign will result in a measurable effect on the commercial whaling industry and that the incident that took place on 12 September 2021 will never happen again.

“Tourism is one of the key drivers of commercial whaling and consuming whale meat poses a significant human health risk. In all of our communications to our cruise guests we will advise them to avoid consuming this product in destinations that they visit. We have also taken the decision not to include any excursions to Oceanariums or experiences that involve captive marine mammals.

“We also have confidence that if activities take place which force us to reconsider our sailings and change our itineraries, our booked guests will understand and fully support our decision.”

This pledge will include ORCA placing two Ocean Conservationists onboard Ambience in 2022 and 2023, on 11 sailings, a large proportion of Ambassador’s voyages, totalling over 200 days. These Ocean Conservationists will visit countries such as Iceland, Greenland and sail the Iberian coast, Black Sea and Irish Sea. During their voyages they will collect important scientific data in key areas, as well as delivering an enhanced onboard experience for guests so that they can deliver unforgettable wildlife experiences to all guests.

Two of the 11 cruises will be Ambassador’s multi-generational cruises in the Summer 2022 where ORCA will be providing a multi-generational focussed education programme, working with families to teach them about the marine environment and involving them in some conservation projects on the ship.

ORCA will also have a permanent presence on Ambience with a dedicated enrichment area which will include a range of fun and exciting activities about whales and dolphins, including:

Educational material focussed on whales and dolphins, including the ORCA OceanWatchers app so guests can try their hand at being an Ocean Conservationist
Models of whales, dolphins and porpoises, and replica whale and dolphin bones
Information about ORCA’s conservation programmes and how they are working to protect whales and dolphins around the world.

Steve Jones, Head of Partnerships at ORCA said: “ORCA are incredibly excited to be involved in this partnership with Ambassador Cruise Line and are proud to be part of such an ambitious and impactful programme. The work we will be doing together will have a direct impact on protecting whales and dolphins, and after spending a lot of time with the team at Ambassador it’s clear that they care passionately about protecting the marine environment. This new partnership shows the positive impact that businesses can have, and we can’t wait to get started when Ambience sets sail in 2022.”

* ORCA are a charity entirely dedicated to studying and protecting whales, dolphins and porpoises in UK and European waters.

(Ambassador Cruise Line)

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