Lindblad Expeditions Appoints Bertha Espinosa as Vice President of Expedition Sales
Lindblad Expeditions has announced the appointment of industry executive, Bertha Espinosa, to serve as their Vice President of Expedition Sales, effective immediately (May 26, 2022).
Ms. Espinosa brings to Lindblad 25+ years of call center/reservations leadership experience. Prior to joining Lindblad she was the VP of Guest Services for Crystal Cruise Lines, where she oversaw all facets of their customer support and service, spanning Reservations, Group Sales, Air Services, Guest Relations, and Consumer Sales.
In her leadership role at Lindblad, Ms. Espinosa will be charged with significant decision-making responsibility to develop and lead the expedition reservation sales team and optimize capabilities across multiple priorities. These include Customer Relationship Management/engagement across multiple channels including call center and online chat; development and elevation of call center operations and infrastructure; strategic road mapping and program development to optimize sales to all constituents (individual, group, affinity, charter, travel advisors); crisis management and resolution; outbound sales and technology/enterprise IT training and support as the company integrates to the SeaWare, Salesforce/CRM ecosystem. Ms. Espinosa will report to Gina Gabbard, Chief Sales Officer.
“In this highly competitive landscape, and as the leader in the expedition cruise category, Lindblad Expeditions must also deliver guest services, engagement and experience with speed and quality that exceeds both guest expectations and the competition. Bertha’s expertise, coupled with her passion about hospitality, the cruise industry, and supporting a high touch guest experience, will guide us through the next generation Guest Services reservation strategy,” stated Gina Gabbard, Chief Sales Officer.
“I am honored to be part of such an iconic brand and the leader in expedition cruising, Lindblad Expeditions. It is exciting to assist in elevating our guests’ experience and to continue the relationships developed with so many travel advisors, “ stated Ms. Espinosa.